Part 3/8:
What Has Changed with the Merge?
The merger aimed to streamline AT&T’s streaming offerings while attempting to address the issues that drove users away—mainly high prices, restrictive contracts, and extra fees. Now, AT&T has shifted to a more traditional, cable-like model in some respects but under the umbrella of streaming, with clearer options and no contract commitments.
Previously, AT&T TV plans involved a two-year contract, mandatory equipment, and additional charges—features many cord-cutters wanted to avoid. Post-merger, AT&T has introduced plans that eliminate contracts, equipment fees, and regional sports fees. Customers can now use existing streaming devices like Roku, Apple TV, Amazon Fire TV, or Chromecast without extra monthly charges.