I can see all the memes flooding in Paris Hilton pointing at a token like DOGE, and then in bold with quotation marks - "That's Hot"
I will admit what few others will, I did like her Simple Life TV series. TRAVLA has been in the news lately, and she is a Hotelier, so maybe she is working from that angle to get her Hilton chain back in the news, it has been a slow year hotel wise.
Would be great if Hotels started backing Travala :D
I never watched her show or really any of those kinds of shows, so can't comment.
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Her show was stupid funny, but it put her in the spot light and her hotel chain in the spot light so a sort of good move on her part. People still think she is dumb.