When the marketing is done by the people using it will be the best marketing I guess. I have asked a lot of my friends but again, either they are too lazy to post anything or as you said they think it as a scam.
Most of the eople are not aware of what blockchain is capable of and I guess that is one of the reasons I can thi k of. Again as you said with right education and with some personal marketing we can achieve this together.
I was quite surprised during the peak price of Steem that very few people that I knew were motivated to participate - even the more aware and 'rebelious' ones. Yes, connecting the right dots and putting out the right message/eduation is absolutely key.
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