So damn stupid, it illustrates the lack of marketing and branding knowledge. Somebody literally came up with the word Hive and went with it. Without once thinking to check on Google to see who else used the name!
I did an article on it almost immediately, but was completely ignored. Basically it's harmful because when new users try and search us, they'll come up with the other company.
So many names to choose from, and we choose one from a blockchain company 🤦🏾♂️
Cg