Seeing the era of Netflix DVD rental end is a little sad but not as sad as the end of Blockbuster. Like most, I dropped my DVD subscription long ago. In a lot of way, I still prefer physical discs but the convenience of streaming outweighs those preferences most of the time.
The only two streaming services I subscribe to are Netflix and Amazon. The next time Netflix raises their prices, I'll seriously consider dropping them...maybe not permanently but at least rotating out that subscription with something else.
I think rotating subscription will become a new norm.