These social media platforms are very manipulative, it is not luck that the likes of us on Web 3 spotted this and limited our use of Web 2 platforms.
It is a pitty Hive ecosystem isn't getting the traction it deserves but we have to keep building to a robust level, if we are honest with ourselves we can't entirely boast of hosting the masses with applications crashing now and then, lets keep polishing what we have and when the Web 2 noobs wake to to realization of data exploitation, they will find us here.
It's the war of web2, to be factual, they're fighting amongst themselves who gets to own more data and make more money. I think we're now in the 21st century where these guys are supposed to be giving people back their money for making them those outrageous figures.
On web3 here, I think traction is inevitable, we just have to keep building what we have.