I admit it....I'm not the greatest affiliate marketer on the planet!
Mostly because, a lot of the crap the experts have been pushing down people's throats over the years to me has been....Just that, crap!
I don't follow their script when it comes to building businesses online...
At the end of the day, they are trying to separate you from your money and make you feel like a star when you do.
One of the metrics they have swore by for years is that, the most important number in email marketing is....Open rates!
O.K., I get it. That's the sign of a healthy membership, reader base etc....I agree with that.
However what good is 100000 opens if no one clicks on your emails?
Tonight I make the case for the importance of not only click through rates, but the conversion rates that comes from that CTR!
Yes, ListNerds has a lower than normal open rate but extremely high CTR, so obviously we need to improve the opens...However, does this change the importance of which metric we should value the most?
Or are all of them the same?
What do you think?
Save BIG on all your Swap.Hive / Hive needs with HivePay:
Vote for our Witness Node (clicktrackprofit) On..
Hive:
https://peakd.com/me/witnesses
https://wallet.hive.blog/~witnesses
Hive-Engine:
https://tribaldex.com/witnesses (clicktrackprofit)
▶️ 3Speak
Actually i open and click on all links to improve my 'listnerds results'
some links are interesting, other looks like scam or ponzi shemes,
and some are gem posts that I would have missed without Listnerd 👀
!ALIVE
@jongolson! You Are Alive so I just staked 0.1 $ALIVE to your account on behalf of @chapelle. (3/10)
The tip has been paid for by the We Are Alive Tribe through the earnings on @alive.chat, feel free to swing by our daily chat any time you want.
Slowly (I hope lol) the content in ListNerds will get away from those schemes and suspect sites and more Hive based content.
The listnerd results are impressive. The most important rate is the conversion rate, in my opinion. The opening rate is low because the emails are not sent, that is a success. This causes that there are users who forget it by not entering the application. But that also makes loyal users click on almost all emails, which is why the click rate is so good.
It happens in all applications and websites in the world, they are zombie users. I am a zombie user of Facebook, I will enter like 5 or 6 times a year but surely Facebook counts me as one of its billions of users.
Yeah I get the argument for open rates, and I agree with them to an extent but like you said...Conversions are what matters.
I tried last night and this morning to see if the video would load but 3speak just isn't buffering the entire video (stops after 2 and a half minutes).
So I will just go in on the description and my listnerds results so far. I think the clicks are quite good but whether or not I send out 800 or 1k, I seem to get the same open rate. So I think the changes Blaine did are good but how many people to send to is the best question for a free user.
Posted Using LeoFinance Beta
It'll increase too. Our job as the owners of the platform is to keep people engaged and logging in. We won't stop promoting it :)
It was a really good show tonight Jon. 'listnerds results' are amazing.
Thanks for hanging out man, and multiple options to stream live should increase awareness of what we're building too!
When I see how internet marketing is developping, I believe that the only metrics that will matter soon is: while my e-mails arrive or be blocked. In this respect Listnerds is a league above because it doesn't rely on any external party or on the decisions of the google overlord :-)
That's the big thing a lot of people seem to forget, the fact that it's harder than ever to get delivered....Is going to kill open rates.
I agree with @maddogmike that conversions are the most important. It is called a funnel for a reason. Lots of opens get you more clicks which leads to conversions. Great shoe @jongolson.
Yeah and if you make sure the back end of your funnel is on point, you will get great results!
I will take CTR. Just imagine keeping the CTR as the open rate increases. Mind blowing 🤯.
It is early days for the improved ListNerds. The future is nothing but positive.
POSITIVE.
!BBH
!ALIVE
That's my thinking as well. If I create a welcoming piece of content / email that invites engagement, all I want is high ctr!
@jongolson! You Are Alive so I just staked 0.1 $ALIVE to your account on behalf of @bradleyarrow. (14/30)
The tip has been paid for by the We Are Alive Tribe through the earnings on @alive.chat, feel free to swing by our daily chat any time you want.
I have not been sure what kind of metrics my reading provides for ListNerds results. I have been trying to only click on, and then open, stuff I think I really would like to learn about. I thought that would provide the highest fidelity data for Mailers. Should I be opening and clicking on everything? I like being part of ListNers and just want to do my part to help! :)
It's really up to you. I mean, the more emails you verify, the more of the rewards you will share every day. So while you dont need to click on everything, I'd pick and choose the messages that interest you the most :)
I missed that piece about sharing in rewards. I think I will still just click through stuff that sounds like it appeals, maybe that rewards good email creators. Thanks!
I believe the most important metric is conversion rate but you can't get conversions without opens and clicks. Also I think that conversions falls more on the advertiser then the site owner. If you're not getting conversions and you're getting a good open rate and click through rate then it's time to reconsider what you are showing.
That is a really good point, it does come down to what you are promoting and how.
I have the same feeling about CTR. I just click the links to get some MAIL and close them before they even load (except for blogposts). Does this give them any money? Because I'm surely not buying anything.
Sadly most of the stuff promoted is horrible.
The Hive blog posts are shining right now and I am hoping to attract more diverse content on the platform. Less 'get rich quick' schemes lol
Awesome as always, I enjoyed every part of it
Thanks for checking it out
This post has been manually curated by @bhattg from Indiaunited community. Join us on our Discord Server.
Do you know that you can earn a passive income by delegating your Leo power to @india-leo account? We share 100 % of the curation rewards with the delegators.
Please contribute to the community by upvoting this comment and posts made by @indiaunited.
Your content has been voted as a part of Encouragement program. Keep up the good work!
Use Ecency daily to boost your growth on platform!
Support Ecency
Vote for new Proposal
Delegate HP and earn more
Because this is such an awesome post, here is a BBH Tip for you.
. Keep up the fantastic work