I agree with you on this. However, I believe Education will play a vital role in the adoption. Metaverse Projects need to focus on educating potential investors because they can only invest in what they understand. Again, if the cost of using it is high, it will be a big challenge
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As with everything related to disruptive technology, this is the great challenge: to educate investors and clients, as happened with cryptos and is happening with web3, to show them how it is done, what it is for, and its advantages over other technologies.
As in any marketing, demonstrate why it is different and good, what problem it solves... and so on... I agree with you that it is also complicated.