Sponsoring Crypto Influencers to Grow LeoThreads and the Hive Blockchain

in LeoFinance2 years ago

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The influencer marketing strategy is here to stay. The current generation is extremely into listening to what influencers say and do. Our aim right now is achieving a state of the LeoVerse where we can leverage a positive snowball effect from Influencer Marketing a number of other initiatives.

This state is achieved out of technological leaps and bounds but is also about usability and user experience, which is exactly why the Leo team has been focused on performance updates and adding new features that will make our apps be more user friendly.

Once we reach that state, influencer marketing is one of the next steps, but only once we are ready for a wide-ranging audience. We're already in talks with a number of small crypto influencers on Twitter and are aiming to have a few onboarded to Threads and sponsored by the end of this year.

Check out the details on this video!

About LeoFinance

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Our mission is to put Web3 in the palm of your hands.

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The rewards earned on this comment will go directly to the people( @awildovasquez, @rzc24-nftbbg ) sharing the post on Twitter as long as they are registered with @poshtoken. Sign up at https://hiveposh.com.

Not a wrong step. Just be careful how you use it - as influencers are shilling crypto projects for years now. So users are already used to this sort of marketing.

You need to choose the right influencers and brief them with something better then just another product placement. Think about involving their audience, presenting Leo&Hive in a complete new way... that is still relevant to the influencer and its audience.

And keep us posted about the results🙌🏼

I think it's a smart step. Traditional advertising isn't dead but it only really works ok for large companies now and is mainly a branding thing.

Influencer marketing is cheaper and far more effective. Even more so when it's something you want to continue to push and for people to take part in much like threads would be. Creating that content and having their community engage with it is crazy powerful and will cost 1/10th traditional marketing that might bring a few odd and end users. The other big bonus is with influencer marketing you're getting those people and their followers to come back time and time again and that's super powerful.

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"want to continue to push and for people to take part in much like threads would be"

100%. I think this is a super underrated aspect of marketing something like LeoFinance / LeoThreads.

I think we can target and sponsor these influencers and pay them to bring their audience over. Then give them massive LEO delegations so that they can pay their audience to engage with them on LeoFinance... They can build their brand here and in the long-run, we can pull our delegation back and the influencer now has a Web3-based community in addition to their Web2-base that is actually paying them for their content... And they get the added impact of rewarding their community members

Posted Using LeoFinance Beta

I think we can target and sponsor these influencers and pay them to bring their audience over. Then give them massive LEO delegations so that they can pay their audience to engage with them on LeoFinance...

Oh! marvelous! :)

Alright! I'll get in touch with some big influencers I know right away. So they can bring their huge audience over to Hive & Leo as soon as possible and then they can opt to obtain that juicy sponsorship, generous payments for their marketing services and those massive LEO delegations so that they can pay their audience to engage with them on LeoFinance in a jiffy.

Uhm, I dunno... Let's start with @xeroc and @guerrint first and perhaps a bit later, I will call to @steemdrive and @allasyummyfood too. };)

I believe every step taken is to promote the blockchain to another level and also ensuring leofinance gets to the top with their impact and contribution in the platform.

We'll get there!

Posted Using LeoFinance Beta

This is definitely a very good idea, having an avenue where by Leofinance goes to the world at large is definitely a very good one

Posted Using LeoFinance Beta

That's a step in the right direction. Marketing is just one aspect of Hive that needs a huge boost to set the Blockchain in the right place in the scheme of things.

Posted Using LeoFinance Beta

What size influencer audience are you looking for?

We're going to target small influencers first (say 500 - 5,000 active followers / engagers on their content)... Then medium (say 5,000 to 25,000)... then large (say 25k+)

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Super! That was one of my questions in the previous AMA!
I d love to see how it goes!
!BEER

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Hey @khaleelkazi, here is a little bit of BEER from @katerinaramm for you. Enjoy it!

Do you want to win SOME BEER together with your friends and draw the BEERKING.

The influence of cryptocurrency today is very high in many countries. Recently I got interested in this but it was difficult for me to understand the process. But thanks to ICOholder I learned more about the crypto industry and the most trustworthy companies. It was important for me to get acquainted with the data on trading cryptocurrencies and blockchain. And the company provided this data that I think will help me.

This is definitely going to be a very good one and I think it is high time Leofinance goes to the world at large too

100% agree

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