I totally agree with you, we must know our target audience. Being a generalist is okay but in this platform, we must identify where our voice may reach. It is also HIGHLY important that we engage with others because we get to build genuine connections even through online means. I hope more and more people get to engage on a daily basis :) especially when they are not busy. Thank you for sharing this!
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No worries Era - I had a rough time figuring out what / who my target audience is as I am not taking this thing seriously back then. Welp, I think ayaw ko na talaga bumalik sa office haha that is why I am trying to learn as much as I could so that writing and blogging may be some form of lucrative job na di na needed bumalik pa.
#EngagementIsTheKey