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That question is in relation to resisting the effect of subliminal messages and advertising.

Okay. Got it.

The majority is oblivious to the impact these things have on the mind. They know it exists but often fail to recognize when they are being affected. Thoughts/actions become a product of the environment rather than a creation from within.

emotions and feelings are veritable decision makers

Sure, and one can see a bear running towards them and react accordingly. Some advertising is more like an invisible bear, triggering fear for instance. Fear is the same regardless but one trigger acts like it's not even there.

So does that mean it induces a long term carry-over effect? Advertising could be persuassion or could be information. It's up to the human's situational awarenes to catch the subtle notion and act accordingly.

If more relied on those heightened senses, advertising in any form wouldn't be effective at all, and you wouldn't see things like people emulating crypto ads in their basic day to day social media posts either.

It's a strange world.