In Canada they'll offer "No money down, $5000 cash back, yadda yadda yadda." "Employee pricing event!" These aren't deals. The consumer will still be covering the costs of these mileage tokens.
Canadian Tire money was a bit different. Discount coupons that look like paper money. Spend x amount purchasing goods at Canadian Tire, you'll get a percentage of that cost returned to in the form of Canadian Tire money. You could then save that money and make purchases. It was treated the same way cash would be treated but worthless to any other establishment... or so they thought.
The underground market really loved that stuff.
People will usually fund a way around stuff.
If they are to be used for Fiat products. They might just have an online marketplace where people can just buy all kinds of stuff. Those companies might look at it as a cost of marketing to get another customer.
Either way, it isnt going to be free money unless it can be traded somewhere.
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Free oil changes perhaps, but only in approved facilities. Could be used like that in order to capture business. Lure you in for the free oil change, sell you some floor mats.
LoL! These things happen in business all the time and when I see it I'm like, "You folks are geniuses!" But when I'm the consumer I'm all like, "...these bastards."
Yeah the "how did I fall for that" thought often comes to my mind.
I spent a lot of years in sales and marketing, I know the techniques they are using as they are doing them, yet I still fall for it.
Then I walk away with my credit card receipt bitching at myself for being so gullible.
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