The reward system makes it sensible to focus on the ones with a stake since they can indeed give you rewards. Getting outside eyes on your content is a less direct and longer term game but should help all since it grows the ecosystem and in the end help the price.
Something like posh token is a great incentive I think, although not specifically aimed at content more for getting the exposure.
To my understanding the ad revenue would just be distributed to leo stake holders or has that been updated? Or was part of it always reserved for the specific content bringing in the revenue?
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