We each have our own mix of interests. I get that some are focused on just one thing, but they will be a minority. I assume the Splinterlands people have their own ideas of how to do things, so good luck to them. At least they are using Hive and have brought in a lot of users.
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They have done a lot to bring users and activity to the chain.
They are also launching their new soccer game on hive as well which is a big commitment to hive as it's in partnership with major league soccer and have plans to build a full suite of sports games.
Each to their own but i would be a fan of how they are building their apps.