Yeah, I don't know anything about MTG, but they are similar enough to compare. The business models however are completely different. Just think, with digital you can take it out of the box and play with it, and it will still be pristine :)
One of the challenges with Internet businesses, are Internet connections...
Yes, I get that part. Most of magic tournaments were held on MTG Arena since the pandemic started. A lot of players have migrated to digital because of this and I bet they even have more players now. So, Hasbro is getting some more clients over there and giving developers more jobs.
I think the employee numbers reflect that. It looks like they added a couple hundred in 2020.
Yes, they also have integrated members of their extensive list of supporters from YouTube. Some of them end up being hosts during tournaments or holding other kind of tournaments and showing products.