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RE: Could Hive Revolutionize Marketing?

in LeoFinance • 5 years ago

I disagree because Hive is not a brand. It is a back end for which people to build upon. That is all. It is the same with Ethereum and EOS.

So when people start the idea of Hive marketing, I cringe. Applications and games need to do the marketing. Sure, Hive can be promoted to developers wherever they assemble because that is who will do the building.

Hive is not a business, we need to remember that.

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5 years ago in LeoFinance by
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     5 years ago  

    Well, let's look at it this way. We have 4 basic target groups:

    1. Programers (like you?)
    2. Basic users (like me)
    3. Media
    4. Investors

    I don't think looking at it as brand or not is important. Important is the story behind it. And each target audience needs a specific story that they can connect with.

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