The structure of the Tencent-backed spinoff is "innovative and aims to highlight the value of Ubisoft's top franchises, while also not ceding overall control to Tencent on paper," Piers Harding-Rolls, research director of games at Ampere Analysis, told CNBC via email.
"However, to get the most from these franchises, I expect Tencent to have a stronger influence in cross-platform expansion especially in areas where it has deep expertise such as mobile and PC gaming and to hold more influence generally," he added.
TD Cowen's Doug Creutz and Mei Lun Quach said they don't believe the deal will solve lingering issues impacting the remaining part of Ubisoft that will continue to exist after the transaction completes.