“This you?” alt-right activist Jack Posobiec wrote, and posted a black-and-white photo of Adolf Hitler touring a BMW facility.
Republican Utah Sen. Mike Lee even called for a boycott of the brand that touts itself as “ultimate driving machine.”
“BMW = “Becoming More Woke,’” Lee wrote on X. “Don’t buy their cars.”
In 2016, the company expressed “profound regret” for the “enormous suffering” caused by its use of slave labor during World War II.
“Elon just said ‘my heart goes out to you.’ You on the other hand… Your early history is not too clean, is it?” X user @Left_Right_2 said.
One user quipped that BMW’s announcement was a “historic event” that “marks the first time a BMW has signaled before lane departure.”