In a statement, the CMA said it estimates the cloud services market was worth £9 billion ($11.18 billion) in 2023 — a figure growing over 30% year-on-year. The CMA noted that, currently, businesses face a limited choice of providers when it comes to cloud services.
The regulator called AWS and Microsoft "the two large providers of cloud services, each with a share of up to 40% of UK customer spend on cloud services."
Notably, it added Google was the third-biggest provider "with a much smaller share."