🧵 1. YouTube introduces new Shopping features for creators to boost earnings. Creators can curate product collections, monetize older videos, and more. #tech
🧵 1. YouTube introduces new Shopping features for creators to boost earnings. Creators can curate product collections, monetize older videos, and more. #tech
🧵 2. The move comes as TikTok Shop ramps up to challenge YouTube Shopping. TikTok aims to grow its U.S. business by tenfold, targeting $17.5 billion.
🧵 3. YouTube's new "Shopping Collections" allows creators to showcase brand products. An Affiliate Hub and Fourthwall integration aim to aid creators in planning and managing shoppable content on the platform.
🧵 Read more at: https://techcrunch.com/2024/04/09/youtube-launches-new-shopping-features-to-help-creators-market-products-and-grow-their-earnings/