Investors don't generally want to invest in an inflationary token either, so imo there needs to be a deeper awareness that Hive's value is in SOCIAL activities. If investors see others coming in and staking for the coin's utility value, then they can see potential for growth in it's use. Hive is quite a complicated concept and it's way too common for people to just consider a piece of it or a particular perspective of investment/business and to then make the mistake of thinking that their view is all there is.
Even trying to judge all people with money to invest as being the same is clearly a limiting approach.
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Yeah. Pitch an idea in a decentralized world and it's met with a centralized mindset. Consumers, who do spend a lot of money supporting content online and often get ripped off, could easily become investors here, even though their role is not 'investor'. But if 'investors' see consumers pouring disposable income into a product, then yes, there's their reason to invest.