I'm not much interested in money. I aim to gain goodwill. I don't have to secure it, no one can steal it, and my bills magically get paid when I have enough of it.
Folks that know I will do for them what they need done when they need it ensure I will be available to do it when the time comes. Goodwill pays great dividends, and is untaxable.
I highly recommend it.
I'd like to agree with you, but my own experiences are more akin to 'no good deed goes unpunished'.
...Of course, that may be also down to my own poor radar of to show good will to.
As I get older, the equation doesn't seem to play out though, as much... (ie maybe I'm getting better at sussing the authentic people out from the unauthentic twats)