Oh nice, I normally follow the same route when running outdoors so I might try and be consistent when the weather improves and maybe just maybe become a local legend :)
And for Zwift yes it simulates different locations like London, Scotland, and France etc I believe these rotate each week/month but normally you can do them whenever. There is A place called Watopia, It is zwifts virtual world and that's cool too.
Anyone can create segments on Strava, so you could add some near you. I've done a few.