I hope some of those people look into Hive. It is interesting that you say people are not so interested in the money as I thought that was a primary interest with crypto. That said, Hive has lots of cool apps including games and it's not too hard to develop new ones. For me those and the social side matter as much as what I can make from it.
!PIZZA
Yes, that should be the attitude, jump in and enjoy the social ride and then the any monetary benefit that comes along.