Only a small fraction of redditors actually upvote stuff on reddit for instance, so you're quite right there that consumers usually don't wanna curate - unless it's on their own posts/engagement they're participating in, especially when their actions are public compared to reddit's database.
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I've always likened this platform to Youtube. Though I wasn't creating video, the basics were still there. The main source of entertainment at the top, then the comment section. And using Why Files again as example (because that dude has this world figured out), his community or viewers are incredibly active. Thousands of likes in the comment section. Dude kicks back and livestreams commentary to his viewers: chat is jammed, tips pouring in. Patreon on the side. Sponsors. Incredible. The ad revenue gave him grief so the people stepped up.
Never used reddit as a comparison. Mainly because the only time I used that site was after asking search a question, then finding the answer there. A few seconds, then I'm out the door. I don't know much about the culture there. And these days I let AI visit the sites for me and come back with the answers. Usually happy with the results.
The Youtube model won't suffer those losses AI creates, for the foreseeable future anyway. By design, consumers are locked in. Tough to pull off in writing, but not for everyone, and much simpler when you throw in some art. And maybe, just maybe, at some point, video will dominate here anyway. And there's nothing wrong with having everything in one place. It's actually better. Consumers love variety.
lol why am I even talking about this stuff again? Drives me nuts but I can't get that vision out of my head. Every time I come back it feels like it's getting one tiny step closer...