Sorry, missed this comment. I talked about Hive communities. Have you joined many websites, forums, and social media in your life? What was your motivation each time?
It could be
- "Because my friends are there" - but this happens after a platform gets critical mass and everyone is joining because "my friends are there"
- "It might be the next big thing" reason
- "I might earn some rewards" reason
- Because there is a super hot discussion and you want to join it
- Because the platform looks beautiful (in addition to engagement on ti) and you want to start, for example, a tiny cool blog of yours there
- Because you found a community of your niche, with many cool dudes doing your niche stuff very well - photography, jogging, collecting coins, etc. (Reddit is super powerful in this part! They have communities about everything!)
Thus, community and engagement (due to communities) make onboarding more probable. Secondly, a community can be onboarding-friendly - with some extra hooks to onboard a user.
Sounds cool - so my personal reasons / motivation would have been 1 and 6:
Apart from onboarding here via communities I also would try a bit more (based on comment by @theworldaroundme ) to drive / control conversation on Reddit. We sometimes get negative feedback and instead of saying nothing we should engage more.
Sometimes we get good views but hardly any engagement there - testing now to drive this a bit.
Think we should consider both ways - onboarding help via Hive communities and also engage on Reddit shares itself.