Yes, your infographic is correct. I probably should have included one, but I got too distracted thinking about the text, and I was hoping the 1 layer/2 layer description was sufficient in this case.
I agree on your point regarding the need to market to developers more, but I think it's also important to market to users, as users themselves make the blockchain more attractive to developers. The two groups are synergistic.
Yeah definitely, both go hand in hand. I'll be working with a professional graphics designer to convert that horrendous paint job in to something that is a bit more appealing to the eye!
I am also hoping the @haveysguides series can drum up (pardon the pun) some interest in bringing more users and musicians/music fans over. Explaining things in non-technical terms is what I'm going for and I can see Hive already being in a prime position to address a big issue in the music industry. Gradual does it.