I absolutely agree with you, the people that are attracted by celebrities might not be right here.
I talked with @yangyanje yesterday and we thought about a Hive Euro community, if more people get in touch the more Hive will grow.
And anyone can do a little bit of marketing by himself, without waiting for others to do the job.
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I'm on the board for the community! We could also create together physical marketing proposal to fund printing and sending magnets and other merch around the world. I have already costs estimated.