I don’t doubt it increased sign ups, no one else was marketing at all. It was however not in anyway related to the massive spike.
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I don’t doubt it increased sign ups, no one else was marketing at all. It was however not in anyway related to the massive spike.
That's a pretty dogmatic conclusion on your part based solely on one speculative theory and no other argument, and almost as if one necessarily excluded the other.
Nicely put.
At the time Jerry wasn’t even advertising during the spike and it was very easily traced to Upbit listing of Steem/SBD
An exchange listing is nothing without lots of new users interested in the platform and wanting to buy on exchanges.
A new exchange listing may have played a part but millions of new people finding out about Steem from Facebook ads clearly drove demand in all sorts of ways.
Its quite simple - advertising drives demand and Facebook advertising is the best advertising another social media network like Steem or Hive can get.
Facebook & Google are trillion dollar businesses precisely because advertising on their platforms works really well.
As has been proven time and time again - the superior technical solution will not win if its marketing campaign is much weaker than inferior technical solutions.
The Hive community needs to be ready to start advertising on Facebook as soon as I can get Facebook to agree to it or the Court to order it.
I am not a marketer but I've done enough legal work with marketers to know what a difference a good marketing campaign can make.
It is when people who don't know SBD is a pegged asset and start fomoing over it. It happened the within minutes of the Upbit listing.
I am 100% in agreement we need advertising and marketing, we have none and have almost always have had none. But I am completely confident in saying Jerry had now influence on the pump.
Marky the most ignorant people about exchanges,SBD, Steem and market prices are precisely those who have signed up recently, one theory don't deny the other.
The spike could be triggered for the Upbit listing, and yet people who was newbie back then could have confused all that episode of upbit and thought that Steem would be skyrocketing.
The main point and the important one is: we really need advertising
Advertising is only a small part of it. As part of my work with Andrew on the class action I've really done a deep dive into how both Google and Facebook have grown (and Twitter to a much lesser extent).
There are aspects of growth in both of these companies that we can never replicate in a decentralised system (and should never want to).
Advertising is certainly something that would help a project like Hive if done properly, but I'm much more of the opinion that Hive is not an end user marketable proposition, it's about having devs build end user DAPPS here which will drive uptake.
Hive can't compete directly with Facebook because we're not prepared to do what they did to grow and the vast majority of us are on Hive because we wouldn't be ON a system that was as vile and coercive as Facebook and Google.