Watching What You Drink Through Blockchain Technology

Alcohol industry is still not properly represented and almost nonexistent in the current technological market place. There is a very minimal interaction between manufacturers, retailers and the end users the consumers, these trend poses a problem for all the groups involved.Manufacturers are facing problems of bans and restrictions on advertising their products in many develop countries like Indonesia, Kuwait, Qatar, Iran and Saudi Arabia to mention a few, which incapacitate their ability to reach out to their customers, effectiveness of advertising campaign is significantly reduced. Sellers (shops, bars, and restaurants) find it hard to set up new outlets in order to expand their business in commercial viral hot spots in the city like boutiques, electronics and other businesses, also consumers are faced with the issue of choice.

Manufacturers are facing problems of bans and restrictions on advertising their products in many develop countries like Indonesia, Kuwait, Qatar, Iran and Saudi Arabia to mention a few, which incapacitate their ability to reach out to their customers, effectiveness of advertising campaign is significantly reduced. Sellers (shops, bars, and restaurants) find it hard to set up new outlets in order to expand their business in commercial viral hot spots in the city like boutiques, electronics and other businesses, also consumers are faced with the issue of choice.Gese bring solutions by creating a worldwide alcohol beverages database and building an enthusiast Gese project helps consumers find quality products on store shelves, bars, clubs, hotels and restaurants through its extensive database of alcoholic beverages. The heart of the platform idea is to facilitate quick access to quality information on the authenticity and tastes of the product that the customer is about to purchase. In order to implement such concept, Gese created a worldwide database which contains both facts and opinion of alcoholic beverages, and for the purpose of good authentication the attached a Near Field Communication (NFC-TAG) on each bottle that will be used for search of information about a particular drink.Among its exceptional features is priority products placement in the list of recommendations, publications and promotions of post in blogs and placement of the data on the availability and pricing of alcohol beverages in local stores, bars and restaurants, manufacturers have the possibility of using the NFC-TAG to verify the authenticity of their products thereby reducing the risk of counterfeiting and providing them with a significant marketing benefit. Brands placing tags on their bottles automatically give them a competitive advantage due to the fact that the consumers and general public will be confident in their products, also entrepreneurs planning to Start up business in the alcohol industry are opportune to use the built-in crowd funding platform that has a ready market statistics and up-to-date information, and when the project proves to be of interest to user, business founders receive the necessary funding and obtain loyal followers because Gese is a social platform that connects the industry.

Find out more by visiting: http://gese.io

Read the whitepaper: https://drive.google.com/file/d/1AZTWSnpttM6c2MmjfHXyAPbftly4-Ke5/view

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