If a Coin is gaining attention of Big Giant Companies it is no one more then IOTA ...
Some of those companies include Microsoft , Samsung , Volkswagen, Fujitsu ,Bosch, Honda, Sony and many more , Al tough nothing is official yet due to the problem that big companies are still hesitant to adopt a crypto fearing any crackdowns from government institutions but if crypto gets regulated in some manner and becomes part of our Future , IOTA will be one of top name
Reasons :
Biggest reason is instead of using blockchain it uses directed acyclic graph (DAG) .. which is also called tangle .. It works in a way that when a person sends a transaction he confirms two previous unconfirmed transactions too in the sending process using unnoticeable usage of our mobile or laptop processor, which means more the people come in IOTA the easier and fastest will be its transactions with every single transaction confirming previous two transactions and soon sending IOTA will be totally free ..
Second reason is its Masked Authenticated Messaging Feature which is a second layer and supports sending messages like RSS making it useful for use as a decentralized free secure messenger..
If you are in Crypto Investing I will totally recommend you consider IOTA!
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