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RE: Marketing for Artists #1: Introduction, Mindset and Context

in #music • 6 years ago

Thanks, that's a great suggestion! Will update it today, and try to include a similar intro to my future articles as well 👌

As for the tl;dr - Kinda, but not really. Understanding context is a meta skill required to succeed in marketing, and pretty much anything else too. It helps build empathy and connect people. It's massively important, and also the reason I spent roughly 2000 words explaining it as an intro to the rest of the series.

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Oh I totally agree. This is not obvious to many people, and those same people probably aren't going to (want to) read (2000 words) about it either. I found it useful though :)