One idea may be limited pressings of your CD's. You take say 13 songs of your best sellers / listens, you cut/make 100 MP3 Cd's (you can either do this yourself or find a small company that does such things), I used to make cd's to listen to in my car on my daily commute, I had a program that I used to make them and it included a cd cover print with option I think it was called lightscribe and would also write on the cd's.
You number them sign them and sell them on the NFT site, if it is allowed. Of course you will have to mail the physical copies. You make a Hive post, a blog post in your other places, and of course you provide links to the songs.
You could get three post done for it. A pre-launch post all about the upcoming release of the very first NFT CD Limited Sale. You show what the cover will look like, what the CD will look like. You let people know what the minimum bid/price will be, (enough to cover making/handling/shipping of) the CD say all in all it cost you 2 dollars to make the CD, then 2 dollars to ship the CD, and based on selling price of CD's maybe a minimum price of 15 USD equivalent in HIVE.
To make it more special and limited you can also include for 30 Hive more you will add a personal note of thanks for the purchase thing or a message they would like from you, limited to 15 words or so.
If/when that sells out you could do a non-limited edition sale with the same CD, but only 12 songs, which would be very important to highlight in your pre-release Hive Blog.
The music industry is good at re-releasing special limited editions, and with just re-releasing songs from the past. This would be one method to not only advertise, but to offer something, to drive people to your spotify place and the other web locations you use. Introducing them to your music, and possible sells.
Thanks for taking the time to write such a comprehensive comment. Appreciate it. 👍
I think the important point you touch on here is to offer something special for listeners. I have been doing that for a while - I do hand-made limited edition CDs of the EPs I release, and will continue to do that. You can see the sort of thing I do here --> https://gribbles.bandcamp.com/merch
I also dabbled in setting up a store that allowed folk to buy stuff using crypto though @hivepay-io. It worked (folk could buy my stuff for Hive - pretty cool!), but I need to build a better store and all that - it's just my proof of concept thing at the moment.
I'm not a huge fan of NTFs. I see their use in things like the hive games I play like Rising Star, but the whole 'value through scarcity' thing just crosses over into snake-oil for me. I understand that as a tool, a mechanism, they may be useful in certain types if licensing in music - but the whole "I've just created a jpg, and I'm only going to mint 5 on the blockchain, so they're worth $100 each" does not sit well with me. 🤷♂
So I think the answer is a mix of what you say, and some other stuff as well - but the key point for me is bringing all together with a focussed approach. Up to now I've just sort of done stuff as & when with little thought to a longer term (maybe more effective) plan. That's what I've started to think about, really. I'll post more on that as I get it together 😉