Entrepreneurs around the world who have adopted the blockchain technology now enjoy an edge over their counterparts yet to key into the innovation. The blockchain makes it very easy to create and implement economic tools that incentivise subscribers and customers to patronize their products and services. Many companies record user participation and service consumption in form of data which they sell.
These participants or users do not get the real value for the data collected from them, as its value is not commensurate with the so called service they enjoy.
Today, digital footprints such as websites visited, items purchased, emails sent etc are monitored closely by big corporations and government agencies. This is because of the value placed on this category of data which if maximally utilized, can magically raise the proceeds of a corporation.
The blockchain which is a decentralized public ledger with a cryptographically secure feature can grant everyone access to consumer data while protecting it from exploitative tendencies of government and businesses. It works in such a way no site will directly own the data.
It differs from the existing systems which are typically unfair and unjust where companies keep getting rich from data that has been collected free of charge from shoppers. Providers of the data should be paid some value in form of tokens or other assets in return for their contributions.
Plaza team has created a well secure next generation blockchain infrastructure that will serve both buyers and sellers cut down high prices, reduce running costs, increase profit margins and make commerce easy.
Plaza is the new innovation designed on the blockchain to offer an easy to use marketplace for every user. It has been equipped with tools to handle pertinent issues facing the contemporary e-commerce industry. Centralization is the spine of the traditional e-commerce space, it's maintenance fees are extreme that it could affect the continuity of a business platform if not well managed.
Users and participants suffer as the burden of cost is indiscriminately transferred on them. One major disadvantage of centralization is that users information is susceptible and can easily be exploited without the consent of its owner and or most times against the customers wish. Even in a case where it is sold, the owner does not share in the profit realized.
These are but a few of the myriad challenges the Plaza project is built to tackle efficiently while ensuring a seamless marketing experience for every user irrespective of location, status or race.
Plaza platform is a user friendly marketplace that supports the use of cryptocurrency while shopping online privately, it also offers a debit card, a smart interactive speaker that has a dual purpose of a crypto wallet and a mining rig.
The Plaza utility token is ERC20 compatible which implies it is built on the Ethereum blockchain smart contract. The utility token is limited in supply, has a stable nature and it is tethered for trading and other transactions on the platform.
Plaza has a unique MerchantChain feature which allows sellers to build their own decentralized applications, mint their customized MerchantChain Coin (MTC) that has a real world value for spending on business and trading activities.
Plaza platform is the first of its kind, as it provides its users a comfortable blockchain shop with an AI assisted meta-search engine to give users a coherent shopping experience and offer a wide variety of products. 
You can visit any of the links below for more information about Plaza.
Website: https://plaza.systems
Telegram: https://t.me/plazatalk
Facebook: https://www.facebook.com/plazasystems
Twitter: https://twitter.com/PlazaSystems
LinkedIn: https://www.linkedin.com/company/plaza-systems/
YouTube: https://www.youtube.com/channel/UC5C06Ma-O6-bqgJ76GogBMw
Medium: https://medium.com/plaza-systems
Flipboard: https://flipboard.com/@PlazaSystems
Whitepaper: https://plaza.systems/whitepaper
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