For mass usage of the steem blockchain we need the network effect to reach a critical mass. Possibly the tribes could be the start of the big push towards the critical mass. Currently the active users, in my estimation, is less than 50,000 (in the last 30 days) and the total number of accounts is in the region of 1.2m. In any one 24 hours the number of users is less than 20,000. Most of these inactive accounts are
accounts held by bidbots for voting and resteeming,
accounts with premium keywords prebooked for later use or sale,
accounts that have been given up by previous users and
other miscellaneous accounts.
Because there are many who hold more than one account, the actual number of people holding accounts is far below the 1.2 million. This happened to every social media platform, like twitter, facebook, googleplus, instagram, pinterest and others. It was far more acute in these platforms because onboarding was free and much easier. In steem blockchain there is a steep learning curve and is not free if you want an instant account. Additionally the learning is made difficult because the learning resources are not in one singular place. New entrants would look to steem.com for learning resources but unfortunately that website is practically of no use to a newbie who is not technically savvy. It should at least make a reference to a third party website (like https://steem.center) where non-technical newbies can learn about the intricacies of steem in a structured manner.
If steem gains in price, imho, we can expect perhaps another 150,000 or less people to resume their inactive accounts.
When we speak of mass usage we are speaking of millions of users. 50,000 or even 200,000 is way below that figure.
What I observe is that most of the new dApps are targeting the current users for their user base. Whilst this is okay for the starters, they need to go out and get new subscribers to steem blockchain to achieve the critical mass.
There is very little marketing of the Dapps outside the Steem community. This is sad as many of the Dapps offer users an experience very different from the original one offered by Steemit, which is blog focused.
I recommend to users to share as much of their content as possible on other social media. This content can be from any of the Dapps.
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