That's true. Lighting is very crucial in video and image editting. I got a rough time coming up with good stuff for my clients when I had just started working in my I.t workshop.
Till I admitted how bad I was at lighting that I had to go and do a lot of research and prep on it. today I pretty come up with good stuff for them because of my expertise in lighting.
If lighting is not okay, work on it to and get good at it for people to love your work. This post is a great reminder of this.
Photography is always about light!