Retailers are retailers, not security experts. Too often, their best efforts can create friction at the point of sale for consumers, which leads to shopping cart abandonment and lost revenue, all while feeding the illusion of “too much security.”
It goes without saying that eCommerce security is paramount as cybercriminals get smarter and more creative. Between account takeovers, business logic abuse, loyalty and reward points fraud and other cybersecurity attack methods, companies are not only suffering financial damages but brand image damages too.
Yet surely there is a line — a point where the bell curve peaks and begins its downward plunge — a point where there’s simply too much of a good thing, and the friction introduced on the consumer side is no longer paying off in terms of revenue.
read more: http://www.pymnts.com/news/security-and-risk/2017/rsas-angel-grant-on-e-commerce-security/
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