The biggest problem for Siri's evolution could be Apple's privacy

in #siri6 years ago

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By David12p - March 11, 2018
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Siri has been with us for about 7 years, his launch came with the iPhone 4s. A virtual assistant who promised a lot, but was left blank, the biggest problem with this transformation could be Apple itself with its commitment to privacy.

One of Siri's parents, says in an interview, that the main idea, was the virtual assistant that could help us on a daily basis in a much smarter way in a real use on a day to day basis. But that evolution has been truncated in recent years.

According to his words, "Apple is looking for a level of perfection that it can not reach". This, coupled with the commitment of privacy on the part of Californians, be braking in the dry an evolution that promised to be a real revolution in the short or medium term, but that instead, could be turning into a single head machine for the team by Craig Federighi.

Siri does not have the expected level after many years

Interestingly, this week, our colleague Fernando del Moral, has posted a video on our YouTube channel talking about this same topic. Where the first hand tells the shortcomings of Siri in front of the other virtual assistants.

Siri was designed to have a capacity to react in real day-to-day situations. For example, detect when our plane has been canceled to look for other alternatives to get to your destination, in case it is not available, book a hotel night before we could take our iPhone out of your pocket.

Little by little, Siri would learn through artificial intelligence. Currently we have it, it knows where our car is without pressing any button, how long it will take to get to the house according to traffic or even that we like music.

Siri and The Rock in a series of ads

Apple has even been investing a large amount of money in promoting the virtual assistant to demonstrate all the benefits it can perform for us, as you did in this commercial with "The Rock".

But this is the expected level, Siri was conceived with a purpose, to be a real virtual assistant capable of making decisions for us and thus streamline our own actions or tasks. But Apple's commitment to privacy would be eroding this evolution, as The Wall Street Journal commented in June of last year.

Perhaps, in this WWDC 18, we have made greater progress than Siri can and we want the sea, especially by developers who expect greater integration with Apple's virtual assistant in their applications.

Do you think Siri has to improve? Do you usually use Siri on a daily basis? What do you usually use Siri for? Is the competition really far ahead of Apple's virtual assistant?