Yes; however, such a widespread acceptance is fostered by the early adopters. If you are not familiar with Simon Sinek, then this video is well worth the time.
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action
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Fascinating video - thanks for sending me there. I guess we are the innovators and early adopters here on steemit.
Now we must work out how to cross the chasm...