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RE: Sometimes The Solution To Monetization Isn't In Switching To Video

in #smts7 years ago

I don't know why so many publishers fail to realize that views they get on Facebook are next to worthless as the money the views generate go into Facebook's pockets, not theirs. At least YouTube gives you a cut, Facebook doesn't give you anything besides an extremely limited access to the audience you might have built on their platform.

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Whew! I thought it was just me who thought as you. I have never been able to 'vibe' with Facebook; because it seems like a take-all-information 'hog' with zero return.

As noted, YT has made a few ordinary Joe's & Joanne's millionaires. Unfortunately, demonetization has become an issue for many.

Btw, I don't know why a blogger would use FB for anything other than branding. Now that Steemit has arrived, it would make sense to log on and make an earning, no matter how modest.

I don't see a workaround with the ads; but, I rue the day Steemit embeds its first ad into my eye or ear gate (lol).

Thanks for your reply.

Peace.

Well, a blogger could indeed have some use for Facebook as a source of visitors to their blog, but it's a highly inefficient source. From the info in this article you can clearly see that even the big websites with large following on Facebook have a very hard time funneling traffic from there to there website where they can earn something from it.

The people and businesses that have some use of Facebook are the ones selling a product that can invest in the highly targeted Facebook ads and get a return by selling a product to potential customers with higher likelihood to buy than usual. That's why many bloggers are now selling products like ebooks and courses or even physical things related to the topics they write about.

Yes, @ rocking-dave, Facebook is best used for marketing purposes. It seems that Steemit is having 'trouble' generating revenue. I sense ads are in the future. I'd like to think not; but, until someone comes up with another means, I see this as an inevitable path.

Oh, how I want to be wrong about the advertising trek; but, have a peaceful resolve about it. It's going to make the margins cluttered, for sure; but, if it keeps Steemit afloat, I think most Steemians will adjust.

Peace.

I do not expect ads on Steemit ever. Steem derives value in a very different way from the way normal websites are monetized and regular ads on the network will just hurt everyone as it will highlight how little views each post here is actually getting compared to the big social media platforms.

@rocking-dave Your sentiments are heart-warming; but, always remember that at the end-of-the-day the goal is to keep Steemit afloat.

To use the word for ..."do not....ever" reminds me to say, "NEVER, say NEVER" :+)

While ads are a last resort, I would never be so naive as to deny this possibility. Right now, bloggers are getting something for 'minuscule' in comparison to a tangible commodity.

i.e. Yes, I love the post of the talented songster; but, its value in the marketplace is too competitive to justify one signing in specifically to Steemit just to listen.

Of course, if you’re part of the community Steemit is a gem of a platform for showcasing talents, and a way to say thank you for sharing your gift; by up-voting. However, neither of these acts generates revenue.

In closing, I really enjoy Steemit. I think the idea is smart and ingenious. It is less than two years old; and still very much in the growth stage. I'm reminded of the baby strengthening his legs. He takes a few steps, falls, gets back up, wobbles, and before long gets it; and eventually learns to run.

Last word, I'm prayerful Steemit is the start of something revolutionary. However, I am acceptant that ads, as a last resort, may be a hands-up option with all other alternatives exhausted.

Peace.

Oh, the reason I'm saying I don't ever expect to see standard ads on steemit is not because of love for the platform or anything like that, it's because I see that as highly unlikely for practical reasons.

Currently the platform and the Steem blockchain create an extremely high returns per view that can by no means be matched by regular type ads. Let's look at this current post:

Notice the really low number of views (under a 100) while the rewards that are quite high. It's basically nearing 50 cents per view while 100 views might not even bring you a single cent if you are using standard banner ads.

That's why I think it would be an extremely bad move for steemit to start displaying some regular type of ads as it would expose the huge divide between the value that is being created in the form of Steem and SBD and the conventional revenue that can be extracted from the audience of the website through conventional means. It has the potential of making the whole think look more like a bubble.

If Steemit was desperate to creating additional revenue, they would be better off creating posts and even asking for donations from the steemians rather than displaying ads that are bound to perform poorly.

In the end, Steemit is supposed to be antithesis of fiat currency and regular ad supported social media so resorting to regular ads would be like admitting defeat and would hurt the trust people have in Steem as a way to store value. And trust is actually the only thing that give Steem value. That's why I think this would be an extremely unwise move and I'm sure the people running the website know this much better than I do.

That's why I think it would be an extremely bad move for steemit to start displaying some regular type of ads...

Yep, we are on the same page @rocking-dave.

...it has the potential of making the whole think look more like a bubble.

As currently designed, it is a huge bubble waiting to burst. In fact, there’s a serious enough pin hole already seeping air.

better off creating posts and even asking for donations from the steemians

Unfortunately, I’m sure they’ve asked. But, it’s no mystery that people, with little and much, have tightly clenched fists when it comes to giving to revolutionary endeavors. This explains why so 'few' are at the top of the Apple and Bitcoin millionaire's club.

ads would be like admitting defeat and would hurt the trust people have in Steem as a way to store value.

Smh…I’d love to think that the developers wouldn’t bail on the original foundation. However, keeping Steemit from tanking with ultimate growth is the end-goal.

Unfortunately, I have experienced a promising blog site that bit the dust without warning.

I am cautiously optimistic that Steemit is here to stay; but, sustaining the platform long-term seems to be an afterthought that the developers are scrambling to resolve.

Interestingly, this is the second consecutive post denying the ‘reality’ that advertising is in the future ‘success’ of this platform.

Thanks for sharing your insight!

Peace.