I was just reading about this the other day. Would love to see something like this happen with Hive or have Hive back something like this. That rally car is a pretty big deal though. So there's that.
We could always vote for something like the Dogecoin NASCAR or the BitBowl with Hive. I'm not sure how that would work. We could also take up a Hive collection to sponsor something.
Not quite buying a sports team, but still getting us out there as far as promotion. What ever happened to the Hive TV commercial, wasn't someone working on something like that?