Nothing to do with who. Everything to do with being under the impression we were getting traditional marketing. Now we’re not.
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Nothing to do with who. Everything to do with being under the impression we were getting traditional marketing. Now we’re not.
I'm thrilled the company didn't blow the budget on an unreliable company delivering "traditional marketing." I don't want to see more of the same "traditional marketing" that failed to work while the company was flush with cash. SPL could have "conned" us countless times before now, particularly during the last couple of years when they've instead been fiscally disciplined.
I don't believe SPL defined any specific kind of marketing in those proposals. They've been pretty open about planning to test, experiment, drop what doesn't work, and go with what does. Kind of like what's happening right now.
I'm sorry you seem predisposed to be unhappy with their efforts.