Yes, there are some people on here that are not anonymous. And yes, having one social account under one's real name separated from the money and having multiple accounts for various purposes including delegating to projects, curating etc. might actually become a trend.
I'm glad we're on the same page about rewards not being able to be the main draw. The math wouldn't work if the idea were that the rewards would amount to anything too big. But I would love it if Steem apps with real accounts owned by their users put a stop to the power of social media giants and cause the profits to trickled down back to the masses. I'd really love to see that. But the way people I know from IRL have received these ideas has been a massive disappointment to me.