I saw a post today how Steem had slipped down the Chinese rankings and just thought hogwash. You can rate things from an outsiders prospective, but you need to see what is going on. There is a lot happening that is unseen and they can't see that. We know it is happening and I am happy with others being ignorant. Patience and more patience is needed and it will just happen.
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It depends how they calculate it as for example, in Alexa rankings Steemit has slipped heavily but it has climbed if considering the usage on other interfaces.