True, but comparing something that's still largely cordoned off to the cryptonerd community with a huge pop culture icon is sadly never going to favor the cryptonerds in this bizzaro world.
But at the end of the day, while nobody knows how Facebook works, everybody knows what Facebook is, so along a long enough timelines enough of those cryptonerds will at least make sure Kim Kardashian exists on the blockchain ; ) (although... I guess you technically just did :P)