Utopian rewards people for performing coding tasks on whitelisted open source projects. However, if the operator of the project doesn't run the tasks fully via github, then not much can be achieved through it.
Those Steemit and steem accounts do perform a direct function in the steem world, but I'm not able to comment on the full details.
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OH I see!
Well there's something to about it ! I have some ideas but I won't share it here :)