It's a pretty basic and well known concept and great for a tech demo. That's actually what I see this as. 9D VR can become the next arcade machine. The price is waaay too off for the average consumer. But if you can give a great V experience there will be many who'd just try it out at least for once.
Te hardware is cool. I don't feel like they put enough attention into the game itself. It woud be great to see a collaboration with Capcom (makers of Resident Evil)