Pros:
- Genius idea to crowdsource easy labor tasks
- Anyone with a phone can do this
- Retail execution has a lot of mundane tasks that can be easily verified with screenshots ... which is perfect for smartphone users looking for paid work
- Big box retailers can reduce employee costs if they can simply pay contractors for "contract" tasks
Cons:
- People who work for some of these companies (big box retailers, brick and mortar retailers) will lose their jobs as they have fewer responsibilities