Good research. If you look at account creation at: https://steemle.com/charts.php
You'll notice we had a lot of active users when we had a spike in new accounts. So that doesn't surprise me too much that on 7/26-7/29 we had a lot of 'activity' and then it decreased. It's just because of the new accounts. I'm sure there are bot/spam accounts being created as well so I think the team is probably making account creation more strict. You can also see In any case right now it's hard to tell the growth rate of legitimate users and our activity level is pretty flat so I think we need to improve retention and real growth for sure. Those are the primary metrics I look at along with user engagement.
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