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They are very wrapped up in SMTs, it seems. I'm sure they care about the price of Steem, but I'm not sure how much they care about Steemit, the front end.

Very much correct! In my view, they dont care much about the front end, at all!

I agree with you guys. I think Steemit is just a proof-of-concept and they are working on building a developer centric platform. If that is true, then I guess I'll be happy enough as I see a ton of apps coming on right now.